Talented and
Innovative Professional
Technically-minded professional with robust experience in UI/UX, graphic design, and product design; creating print and marketing design, illustrations, and logo designs. Solid history of success in developing concepts, flows, site maps, mood boards, wireframes, and prototypes, defining and converting business requirements into operational, valuable, and delightful products, and developing user interface specifications and other UI patterns. Competent in managing full cycle projects from start to end within time and budgetary constraints. Skilled in driving innovative and ground-breaking learning experiences and creating UX principles, strategies, and roadmaps in accordance with products, brand, and customer requirements. Demonstrated expertise in analyzing and resolving technical issues with strong knowledge of research principles to improve user experience.
Areas of Expertise
- Graphic & Interaction Design
- Brand & Corporate Identity
- Icon & infographic design
- Product Design & Development
- Typography
- SEO & Web Analytics
- User Flows & Research
- Information Design & Visualization
- Email Marketing Strategy
- Social Media Marketing Strategy
- Prototyping & Wireframing
- Quality Assurance & Testing
- E-commerce optimization
- Project Management
- Team Collaboration
Career Experience
Longstreet Solutions Inc.
Atlanta, GA
Senior UI/UX Designer Graphic Designer |
UI/UX Designer |
Graphic Designer
2014 – Present
Envision and leverage innovative concepts to group to foster creativity. Create eye-catching graphics and layouts to convey ideas and concepts through web pages and other media, including email newsletters and mobile apps. Accomplish design scheme and enhance user experience by collaborating with web and app developer. Develop user-centered features and monitored work against production schedule, provide updates to Design and Development Manager and report any technical difficulties. Collaborate with developers, product managers, QA, and marketing to create amazing user interfaces
Responsibilities:
- Delivered exceptional contribution in design and development of desktop sites, mobile sites, and mobile app user interfaces in Sketch or Figma for all online and mobile app-related tasks.
- Developed websites on Shopify and WordPress platforms and generated social graphic and email marketing design. Elevated brand recognition through the use of Adobe Photoshop, Illustrator, and InDesign to edit the firm logo and marketing materials.
- Performed quickly and efficiently, while paying close attention to detail and managing numerous tasks at once.
- Created responsive user interfaces for e-commerce and highest quality to enable companies establish brands, generate leads, and provide design services.
- Promoted from Graphic Designer position to UI/UX Designer position.
- Produced email marketing designs and social media graphics to aid e-Commerce owners in increasing traffic, conversion rates, and sales.
ZBS POS,
Atlanta, GA
Graphic/UI Designer
2012 – 2014
Created corporate material, such as brochures, posters, advertising, banners, flyers, email marketing campaigns, videos, etc. and client-based projects in collaboration with marketing and sales departments, including logos, websites, TV displays, gift cards, etc.). Led design, modifications, and the current final layout on a daily basis. Compiled final digital files and ensured adherence of defined specifications.
Responsibilities:
- Steered implementation of corporate brand and client satisfaction.
- Leveraged Adobe Photoshop, Illustrator, InDesign, Fireworks, and Sketch to improve web and graphic design techniques.
- Skillfully designed and developed websites using WordPress, HTML, and CSS.
- Deployed Adobe Premiere to successfully produce TV video displays and edit videos.
- Employed MailChimp and efficiently created / developed email marketing campaigns.
Pettee Pane
Beijing, China
Director of Visual Merchandising
2012
Devised and deployed visual merchandising strategy to maintain optimal alignment with seasonal and promotional schedule. Directed team in completion of allocated tasks in accordance with defined visual marketing standards. Evaluated efficiency of visual merchandising by carefully examining sales and customer traffic in-store.
Responsibilities:
- Accomplished variety of fashion photo sessions successfully and edited images to improve them for web and print distribution.
- Trained and developed sales force, increased customer traffic, and enhanced profitability by designing and applying store-specific style and visual merchandising tactics based on knowledge of consumer preferences and market trends.
Technical Proficiencies
Education & Credentials
2013Master of Arts in Luxury & Fashion Management
Savannah College of Art and Design, Atlanta, GA GPA 3.72 ~ Honor Scholarship Recipient2010Bachelor of Arts in Apparel & Textile Technology
Kennesaw State University formerly (Southern Polytechnic State University (SPSU), Marietta, GA GPA 3.83 ~ Dean’s List ~ Scholarship Recipient ~ Alpha Chi Honor Program2007Bachelor of Fine Arts in Graphic Design
North China University of Technology (NCUT), Beijing, China Honor Scholarship Recipient ~ First Place, Fashion Design Competition